Banca de DEFESA: Samuel Falcão Borges de Lima Vieira

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : Samuel Falcão Borges de Lima Vieira
DATE: 08/08/2022
TIME: 14:30
LOCAL: PPGA
TITLE:

SOCIAL ENTREPRENEURSHIP BETWEEN BUSINESS AND SOLIDARITY LOGIC: A CRITICAL ORGANIZATIONAL STUDY

KEY WORDS:

Social entrepreneurship, Rationality, Managerial ideology, Neoliberal subject.

PAGES: 170
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUMMARY:

The present study aims to understand how the political, ideological and managerial discourse of social entrepreneurship is shaped, in view of the contradictions between the market logic of the business constitution and the logic of solidarity that permeates social actions. Based on a theoretical framework grounded on critical organizational studies, this research, of exploratory nature and qualitative approach, used the theoretical-methodological assertions of Critical Discourse Analysis (CDA) by Norman Fairclough to identify the answers to the research objectives in the discursive and social practices of the investigated individuals. In this sense, in-depth interviews were carried out with components of an organization inserted in the social entrepreneurship sector. The corpus of analysis was coded in order to define the categories of analysis: (a) management; (b) neoliberal rationality; (c) conflicts and contradictions; and (d) subjectivity. The categories were also defined in order to collaborate with the achievement of the specific objectives of this research. By means of the theoretical-methodological framework defined for the research, it was possible to carry out a discussion on the way in which the subjectivity of individuals is impacted by the managerial ideology and by the predominance of instrumental and neoliberal rationality. It is concluded that the investigated individuals operate in an organizational field full of contradictions, whose discourse, that promotes social justice, and apparently emancipating, actually opens the way for the reproduction of a hegemonic ideology, centered on the market logic, in which the self-entrepreneurship presents itself as a guiding aspect of individual conduct, including in the sphere of promoting social well-being.

BANKING MEMBERS:
Externo à Instituição - PEDRO HENRIQUE ISAAC SILVA - IFB
Externo à Instituição - EDUARDO PAES BARRETO DAVEL - UFBA
Presidente - 3299434 - MARCUS VINICIUS SOARES SIQUEIRA
Interna - 1764344 - SUYLAN DE ALMEIDA MIDLEJ E SILVA